
Columbia Bank
Low ConfidenceColumbia Bank provides consumer and commercial banking services across New Jersey. The bank emphasizes local communities and long-term customer relationships.
Banking
VPI Score Breakdown
Component scores use Bayesian smoothing so scores stay reliable when response counts are low.
NPS
40% of VPI Score
+100.0
NPS (-100 to +100)
Performance
20% of VPI Score
87.1 out of 100
out of 100
Ease of Use
15% of VPI Score
76.4 out of 100
out of 100
Support Quality
15% of VPI Score
72.7 out of 100
out of 100
Pricing
5% of VPI Score
84.5 out of 100
out of 100
Credibility
5% of VPI Score
81.1 out of 100
out of 100
Data Confidence & Momentum
— DecliningBayesian smoothing pulls scores toward the industry prior when data is limited; Effective N and raw vs smoothed values show how much the score is adjusted.
Effective N
1.0
Raw Responses
1
Tier
ListedScores
Raw: 99.2 · Smoothed: 84.9
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VPI Head-to-Head
6-axis comparison across all VPI components. Scores are Bayesian-smoothed for fair comparison.
+100.0
NPS
+3%
87.1
Performance
+1%
76.4
Ease
+3%
72.7
Support
+4%
84.5
Pricing
+2%
81.1
Credibility
+1%
Columbia Bank generates 4% better support quality than Industry Average.
See how they stack up against the competition
Compare Columbia Bank head-to-head with 90 other vendors
VPI Performance Comparison
Comparing Columbia Bank vs Industry Average. All values are Bayesian-smoothed for reliability.
Performance Insight: Columbia Bank outperforms Industry Average by 2.7 pts in Support.
Customer Voice
+100.0 NPS SCORE
Actual NPS (-100 to +100) from 1 survey responses
Survey Responses
What they thought Columbia Bank does well:
Customer service
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