
AppFolio
High ConfidenceAppFolio is a technology leader powering the future of the real estate industry with a platform that helps connect communities, increase operational efficiency, and grow business. Headquartered in Santa Barbara, CA, it delivers cloud-based property management and investment management software. Founded in 2006, AppFolio serves customers across the United States.
Property Management Software
VPI Score Breakdown
Component scores use Bayesian smoothing so scores stay reliable when response counts are low.
NPS
40% of VPI Score
+18.4
NPS (-100 to +100)
Performance
20% of VPI Score
85.6 out of 100
out of 100
Ease of Use
15% of VPI Score
75.9 out of 100
out of 100
Support Quality
15% of VPI Score
66.9 out of 100
out of 100
Pricing
5% of VPI Score
82.4 out of 100
out of 100
Credibility
5% of VPI Score
88.4 out of 100
out of 100
Data Confidence & Momentum
— DecliningBayesian smoothing pulls scores toward the industry prior when data is limited; Effective N and raw vs smoothed values show how much the score is adjusted.
Effective N
110.3
Raw Responses
76
Tier
VerifiedScores
Raw: 72.4 · Smoothed: 72.9
Use AppFolio? Leave a review.
Help other property managers make better decisions. Share your experience and get verified.
VPI Head-to-Head
6-axis comparison across all VPI components. Scores are Bayesian-smoothed for fair comparison.
+18.4
NPS
-13%
85.6
Performance
+0%
75.9
Ease
+3%
66.9
Support
-4%
82.4
Pricing
-1%
88.4
Credibility
+11%
AppFolio generates 11% better Credibility than Industry Average.
See how they stack up against the competition
Compare AppFolio head-to-head with 90 other vendors
VPI Performance Comparison
Comparing AppFolio vs Industry Average. All values are Bayesian-smoothed for reliability.
Performance Insight: AppFolio outperforms Industry Average by 8.4 pts in Credibility.
Customer Voice
“I want my data. They should provide an api.”
“Transparency in pricing and communicating when they change partners that charge. Example- insurance, ach fees”
“Customer service and their background checks”
“Clear bookkeeping”
“Ease of use Area for improvement: Customer support”
“Accounting is done very well Area for improvement: Better transparency to owner for work orders created and completed”
“AppFolio provides simple, intuitive features that fulfill our needs as a property manager to provide a consistent service. Area for improvement: Train the newer members of their support team who are not the most helpful.”
“Appfolio has tried to innovate with new features, offerings and stack partners. Area for improvement: Support”
FAQs
What is included in your pricing?
Please contact us for detailed pricing and plan options.
How do I get support?
Support is available via [edit with your channels].
Do you integrate with other tools?
Yes. See our integrations page or contact us for specific integrations.
Claim this profile
Claim your profile to unlock enhanced features and connect with more customers.
Claim This Profile